Quantium-Internship
Data Analytics Virtual Experience Program
Completed over the period of July 2021 to August 2021
Tasks
Completed practical task modules in:
1. Data preparation and customer analytics
Conducted analysis on the client’s transaction dataset to identify customer purchasing behaviours to generate insights and provide commercial recommendations.
2. Experimentation and uplift testing
Identified the benchmark stores to test the impact of the trial store layouts on customer sales.
3. Analytics and commercial application
Created a report for Category Manager to identify the segment to be focussed more and the segment which can be kept out of focus for a while.